You know that saying, “If I were a fly on the wall”, try being an entire acoustic system hidden within a wall. Innovative Theatres, headed up by
interior designer, painter, engineer, and artists, Jon H, Heberling and Keith G. Willis are a step ahead of their peers and even themselves in some cases. Innovative consults with clients and advise them of their ultra-theater design plan. Then afterwards, with acute insight, build strategic and state of the arts home and commercial sound systems. Their talent and advanced engineering and technical skills, make them sought after the world over. With a humble donation by music industry legend David Geffen, the hip and elegant acoustic design architectural firm sits on WEHO property at 7414 Santa Monica Boulevard. Geffen’s donation completely help to renovate the building now theatres, which house highly advanced technically engineered product and a host of clever, next level design and acoustic art sound systems.
The surreal acoustics emit from behind the walls, and project outward to the listener. The sound panels hang on the wall like paintings. This type of built in meshed sound offers the ear, a private and surreal experience. The dynamic design duo has made valuable and productive use of their talents. I guess that you could say that they are, “the bestus.”
Partners in all things design, the two gents met 20 years ago when Heberling was an interior design architect for Palos Verdes based homes. Willis was Jon’s integration specialist. At that time Innovative merged their diverse talent and AV or Audio Visual integration made its way into American homes. The two ultimately called their back then, techy, and well-engineered creations. InnovativeTheatres. The firm builds from start to finish custom design home theatres; and extends their talent for use at commercial interiors as well. The process is as intimate as any well-planned dinner date. From fabrication, to installation and design, Innovative Theatres and their selected group of technical specialist, stay 
with you every step of the way, until your custom-made theater is complete.
The dynamics of lighting specs and specific measurements, mesh the customers desire, and the Innovative teams design into a complete and synergized harmony for individual living spaces.
Fascinating indeed are the soft and delicate intricacies of the wall-to wall, acoustic hidden paneled, sound system. Imagine walking into your home, hitting a switch, light lowered, and pure, raw, unfettered piped in sound, finds its way to your ears. The specialized seating set to your taste, and able to seat at least 14 -16 people, is a rare treat for friends, families and specified to your general entertainment taste.
Innovative Thea
tres Services include:
Commercial and Private Theater Design
Commercial and Residential Interiors
Acoustic Design
Digital & 35mm Projection Systems
Video Display Systems
THX –DTS Digital Sound Systems
Custom Fabrication and Furnishings
Custom Theater Seating
Smart Home Automation
Complete Project Design and Management
The firm’s future plans include, hosting an Innovative Theatres Film Festival as well as inviting guest who are seeking custom acoustic designed theatres to their sleek and elegant offices
Innovative Theatres have maintained their sense of excellence and style in ever changing game of Beats, gadgets, and Innovation.
For more information on Jon Heberling, Keith Willis and Innovative Theatres, visit
For special events and VIP invites on Innovative Theatres guest list,
contact Martin Deluca of Deluca Entertainment.
NOTE OF CORRECTION; The corrected name spelling for Keith G. Gillis is Keith G. Willis.